| Aliph, with Jawbone PRIME, has once again obsoleted itself
with the latest and greatest in NoiseAssassin technology delivering an
order of magnitude better noise elimination performance, an integrated
digital approach to wind reduction, and a fail-safe solution if the VAS
does not touch the face.
NOISEASSASSIN 2.0
Jawbone has been able to eliminate real world noise better than
any other headset because it is the only headset that can accurately
separate speech from ambient noise.
Jawbone PRIME has even better background noise elimination than
the previous generations. NoiseAssassin 2.0 delivers an order of
magnitude improvement in the noisiest environments (6 to 9dB)
extracting even more noise while keeping the user's voice natural.
AVAD
Acoustic Voice Activity Detector (AVAD) provides a fail-safe
mechanism when the Voice Activity Sensor (VAS) doesn't touch your face.
When the VAS is not touching the face, Jawbone PRIME performs as good
as or better than any other noise cancelling headset. When the VAS
touches the face, you get the turbo-boost to the NoiseAssassin
performance.
WORKS IN WIND
After solving NoiseAssassination in the most severe noise
environments, Aliph focused its engineers on the task of eliminating
the impact wind has on speech. With their strong background in Digital
Signal Processing (DSP) techniques, the Aliph team developed a unique
all digital Sensor Signal Fusion system to reduce wind noise.
Jawbone PRIME uses an algorithm that digitally fuses together
the best audio from its two electret microphones (the clean preserved
high-end frequencies of speech) and its patented Voice Activity Sensor
(the low-end frequencies of speech) to create a single, natural
sounding speech signal.
The industry-standard microphone approach used by most headset
companies fails as the microphones become saturated with wind noise
distorting the low-end frequencies of speech (as noticed when you use
your handset in a windy environment). By leveraging some innovative DSP
techniques and Jawbone's proprietary Voice Activity Sensor (VAS) to
reconstruct the missing speech Aliph has implemented a wind solution
that maintains award-winning design without having to apply a visually
disruptive wind-sock or baffle to physically block the wind.
JAWBONE PRIME HIGHLIGHTS: THE BEST AUDIO EVER
Jawbone PRIME uses an algorithm that digitally fuses together the best
audio from its two electret microphones (the clean preserved high-end
frequencies of speech) and its patented Voice Activity Sensor (the
low-end frequencies of speech) to create a single, natural sounding
speech signal.
The industry-standard microphone approach used by most headset
companies fails as the microphones become saturated with wind noise
distorting the low-end frequencies of speech (as noticed when you blow
over a soda-bottle). By leveraging some innovative DSP techniques and
Jawbone's proprietary Voice Activity Sensor (VAS) to reconstruct the
missing speech they have managed to implement a wind solution that
maintains their award-winning design without having to apply a visually
disruptive wind-sock or baffle to physically block the wind.
Jawbone PRIME also has a subtle wind feedback mechanism built
into the headset that gently alerts you when voice clarity is
compromised due to wind gusts so the user can self-correct. While
Jawbone PRIME does not completely remove the impact of wind, it does
more than any other headset to remove wind and alert the user to the
fact that wind may be affecting the conversation. This is the beginning
of Jawbone's journey toward silencing wind.
The design
Great technology is not enough: the Jawbone brand is built upon
technological innovation with a design that integrates seamlessly into
the user's lifestyle by providing comfort, customized fit and personal
preference, and great, iconic aesthetics.
The design effort at Jawbone is a constant refinement exercise,
and PRIME is the latest iteration in a continuum of celebrated category
defining products. The Jawbone products always call attention through
minimalism, by removing the extraneous, rather than adding visual
complexity and clutter.
For PRIME, we are introducing a unique undulating texture,
crafted with high precision in 3-D to reflect the light, and give a
sense of movement to the exterior surfaces. Like fashion brands that
weave unique textiles, our craft is this high level of sculpting in
high-grade plastic. It is the attention to the materiality, to the
surface, to the way it reflects light and color that enhances the
inherent value of the product-adding quality to quality, and
building-in layers of detail and meaning.
Functionally, the design has also been enhanced by a slight
indication in the shield's texture, a small tactile crease that
indicates where the switch is located. The inside contours of the
product follow your face in a perfectly comfortable manner, while new
ergonomic earbuds have been refined to keep the Jawbone in place
without an earloop for most wearers.
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