Introducing…
The ULTIMATE Referral Letter Marketing Kit
This auction is for a Chiropractic New Patient Referral Marketing Kit that I have created that will blow your patients away!
There are two letters included in this kit:
Letter #1 is the Ultimate Referral Letter
This letter is 3 pages long and includes the following Direct Mail necessities:
1. A headline that creates interest
2. An item that makes the envelope “lumpy” and invokes curiosity
3. An expiration date that creates sense of urgency
4. An irresistible offer to entice referrals
For those of you that have seen my previous auctions, you will notice I am a huge believer in Direct Mail.
I have studied thousands of letters/marketing pieces from the Direct Mail marketing gurus. Guys that one only needs to mention their last names for them to be recognized immediately such as marketers like Kennedy, Altadonna, Cummings… …
Based on what I have learned from these legends, I have created a referral letter that is reeling in new patients like crazy.
I have used this same letter TWICE in the last 18 months.
The first time I sent it out to 507 patients.
I ended up with 22 new patient referrals from this one letter alone!!
So two months ago, I sent out the letter again to 641 patients.
This time I wasn’t surprised when 35 patients were referred within three weeks of the letter being sent…
The best part of this campaign is that it costs less than $1 (actually closer to .80) to send each individual letter including printing, postage and the item that makes the mail “lumpy”.
So for the investment of $500.00, I made over $35,000 profit!!
Letter #2 is the Ultimate Referral Thank You Letter
This letter is 1page long and includes the following Direct Mail necessities:
1. A headline that creates interest
2. An item that makes the envelope “lumpy” and invokes curiosity
3. An expiration date that creates sense of urgency
4. Another offer to entice referrals
This letter is ONLY sent to those patients who have referred in patients to your office, whether from the Ultimate Referral Letter or other means.
This letter does cost a bit more to mail, closer to $1.00, (one of the three items you may choose to include will be of a dollar value of your choice) but considering you HAVE ALREADY RECEIVED at least one referral from the patient, it is well worth it.
The other GREAT thing about these letters are that they are completely customizable!
Upon receiving payment, I will send an e-mail to you at no cost that contains the two letters (in MS Word format), the instructions on how to customize the letters for your practice and where to obtain the items that are to be sent with the letters.
It can’t get much easier than that!
Within a week or two of receiving this e-mail, you should be able to have the letters in the mail and the patients knocking on your door.
Here is some of the feedback I've received from a similar item:
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Excellent Letter - I'm already seeing patients from this Reactivation Letter |
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Jun-11-07 15:20 |
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Chiropractic Marketing - Ultimate Reactivation Letter (#180112201386) |
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Excellent Idea ~ Extremely Creative ~ I strongly recommend every DC buy it. A+ |
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May-31-07 22:32 |
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Chiropractic Marketing - Ultimate Reactivation Letter (#180124223057)
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Great letter! I look forward to putting it in the mail next week! |
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May-31-07 20:13 |
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Chiropractic Marketing - Ultimate Reactivation Letter (#180125068548)
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AAA+++ Excellent transaction!!!!!!!!!!!!!!!!!!!! |
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May-23-07 22:14
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Chiropractic Marketing - Ultimate Reactivation Letter (#180108616998)
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There is only one other thing to worry about… the cost of the two letters!
For this one time only, the cost is going to be $39.97!
This price is only going to be available to the first bidder.
So if you are interested, you better hurry as this item will sell within days of being listed.
I only accept Paypal as payment due to the item being delivered via e-mail.
There are no S/H charges since it takes me about 30 seconds to send it out via e-mail.
Because of the nature of this auction, there will be no refunds.
Once the item is e-mailed to you, you are allowed to reprint the letter for your own use.
However, due to copyright issues you are NOT permitted to resell this letter, in any form!
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