The Complete eBay Marketing System --NEW --Revised and Updated 2009 with new eBay fees, policies and strategies.
The Complete eBay Marketing System is the largest printed eBay instruction manual on the market.
There are plenty of books that will teach you how to sell on eBay. The Complete eBay Marketing System teaches you how to make money on eBay and how to build an eBay business you can live on.
My name is Skip McGrath. I have been writing and selling eBay instruction manuals successfully for over 6 years and I publish The eBay Seller's News, the largest newsletter for professional eBay sellers.
My first three books...
- The Basic Guide To Selling on eBay
- The eBay Power Seller's Manual
- The Wholesale Buying System
...have sold over 25,000 copies in total. Almost everyone who bought one of our books, ended up buying another, or all three.
These books are used in Adult Education and community college courses as well as my seminars.
I have just finished updating The Complete eBay Marketing System. The Complete eBay Marketing System contains all of the material in my three basic manuals, revised and updated, plus over 60 pages of new material written just for the 2009 edition.
The manual is printed on heavy stock and bound in a custom 3-ring binder that weighs over 5 pounds. It uses a high-quality D-Ring construction that makes the pages easy to turn and they lay flat so you can open the manual next to your computer while you are working.
The Complete eBay Marketing System was introduced, and first went on sale, in our booth at eBay Live in New Orleans in June 2004. We sold over 400 copies from our booth at eBay Live where we have exhibited for five years.
If you are not familiar with our materials, let me explain. There are dozens of e-books and CDs for sale that claim to teach you how to make money on eBay. A few of these are written by people who have actually done it, but most are not.
My wife, Karen and I, have been selling successfully on eBay for nine years and we still sell every day on eBay.
Six years ago I wrote my first book, The eBay Power Seller's Manual. it was one of the first printed books about selling on eBay and was an instant success. But, I didn't become a Gold PowerSeller by just selling my books. I have sold (and still sell) books, home & garden items and kitchenware and many other items on eBay. Please look at my Other Auctions to see some of the things we sell.
What I am trying to say, is that we have been selling successfully and profitably on eBay and have the knowledge and experience to write a thorough and complete instruction manual designed to help you succeed. I have contacts wtih dozens of experienced power sellers whose knowledge I can draw on to develop strategies and techniques to build my eBay business.
As with all of our products, there is no risk on your part.
All of our publications come with a no-questions-asked, money back guarantee. Your only risk is the postage to return the book to us.
I am not going to hype the book and tell you that buying it will make you instantly rich overnight. it won't --you will have to be patient and work hard to achieve success on eBay. Instead I will let my reputation and experience speak for itself and just show you the table of contents.
Introduction & Table of Contents
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1
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Section I: eBay Business Basics
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6
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Chapter 1: Getting Started Chapter 2: Organizing and Setting Up Your Business Chapter 3: Key Requirements to Sell on eBay Chapter 4: Designing Your Business Strategy Chapter 5: Writing Your Business Plan Chapter 6: What Sells & What to sell on eBay Chapter 7: Investing In Your Business Chapter 8: Research, Your Key To Constant Profits
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7 10 20 26 29 32 42 51
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Section II: Creating and Launching Auctions
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55
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Chapter 1: Launching Your Auctions Chapter 2: Choosing The Best Selling Category Chapter 3: Writing A Winning Auction Title Chapter 4: Writing Auction Descriptions That Sell Chapter 5: Adding Pictures To Your Auctions Chapter 6: Increase Sales with The eBay Gallery Chapter 7: Item Location Chapter 8: Quantity Selection Strategy Chapter 9: Setting Your Minimum Bid Chapter 10: Auction Duration & Timing Strategies Chapter 11: Reserve Price Auctions (RPAs) Chapter 12: Private Auctions Chapter 13: Buy It Now Strategies Chapter 14: Listing Items In Two Categories Chapter 15: Super Featured Chapter 16: Featured Plus Chapter 17: Bold and Highlight Chapter 18: Counter Choice Chapter 19: Shipping Cost Chapter 20: Escrow Service Chapter 21: Payment Methods Chapter 22: Ship-To Locations Chapter 23: Select A Template Chapter 24: Previewing Your Item
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56 58 63 69 74 77 78 79 80 81 84 87 88 90 92 95 96 97 98 100 102 105 106 107
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Section III: Advanced Listing & Selling Strategies
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108
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Chapter 1: Controlling eBay Fees & Costs Chapter 2: How To Use PayPal To Increase Profits Chapter 3: How To Set Up An eBay Store Chapter 4: Promoting Your Listings Chapter 5: Shipping, Handling & Insurance Tactics Chapter 6: Automating Your Auctions for Profit Chapter 7: Auction Photography & Image Management Chapter 8: Grading Items For Sale Chapter 9: Your Listing & Sales Strategy Chapter 10: Using Dutch Auctions To Explode Profits Chapter 11: Product & Market Analysis Chapter 12: Managing Your Inventory For Profits Chapter 13: Research By Trial & Error Chapter 14: Building An Excellent Feedback Rating Chapter 15: Advanced Customer Service Strategies
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109 113 117 125 126 129 135 141 142 146 151 154 156 158 165
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Section IV: Wholesale Product Acquisition
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167
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Chapter 1: Introduction - How, What & Where to Buy at True Wholesale Chapter 2: Types Of Wholesalers Chapter 3: How To Find Wholesalers, Dealers and Distributors Chapter 4: How To Negotiate With Wholesalers Chapter 5: How To Buy At Auction Chapter 6: Wholesale Dealer Auctions Chapter 7: Closeout Dealers & Mass Merchandise Wholesalers Chapter 8: Drop Shipping Safely and Profitably Chapter 9: Buying at Trade Shows Chapter 10: Gift Marts and Design Centers Chapter 11: Direct Importing Chapter 12: Finding Wholesale Antiques and Collectibles Chapter 13: Paperwork & Forms
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168 171 176 182 185 190 194 198 202 210 216 227 238
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Appendices
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APPENDIX 1: Auction Checklist APPENDIX 2: Trade Show Calendar APPENDIX 3: Merchandise & Gift Mart Directory APPENDIX 4: Suceeding on eBay While Working a full time job |
249 259 262 269 272
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The Complete eBay Marketing System is a "system," not just a training manual. I don't just cover each subject in a textbook way. I explore each subject in detail and discuss the profit-making techniques and strategies necessary for success on eBay.
If you are a new eBay seller, then prepare yourself for an adventure in learning. This adventure can deliver dollars to your bottom line if you apply the strategies and techniques outlined in this manual. Since starting on eBay in 1999, my wife and I have sold over $1,500,000 on eBay and our website) using these very same techniques.
Even if you have experience selling on eBay, we know you'll find the course worthwhile in building and expanding your business. If just a few techniques increase your auction success by even a small percentage, your investment will be returned many times over.
The Complete eBay Marketing System will also save you money. If you purchased our three main books individually they would cost $125.90 with shipping. The Complete eBay Marketing System sells for $97 + FREE Shipping and Handling to any US address. That is a savings of $28.90
Upon receiving your payment we will ship your manual via UPS usually within three business days to most of the US. I am sorry but we cannot ship this book outside of the US.
Remember: There is no risk. If you are unhappy for any reason, we will refund your full purchase price --and still leave you positive feedback.
Oh yes, there are a few free bonuses with your book:
- Online Auction Photo Secrets
- Resource Report with all the links and resources listed in the manual
- Access to our members-only site where you can find information on reliable wholesale sources and drop shippers
- How To Find Wholesale Sources within 50 Miles of Your Home
- Auction Timing Strategies - A special report shows you how to come up ahead of the big sellers in the eBay Search Engine.
Thank you for looking at our auction --and good luck on eBay.
Please Note: We ship UPS, so kindly provide a street address with your payment.
Skip McGrath
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