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Item:Solution Selling by Michael T. Bosworth (1994) HC/DJ
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Solution Selling by Michael T. Bosworth (1994) HC/DJ

Creating Buyers In Difficult Markets

Item condition:Very Good
Ended:Nov 03, 200911:52:39 PST
Bid history:1 bid
Winning bid:US $1.99
Shipping:$3.23US Postal Service Media MailSee more services 

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Other item info
Item number:230392941236
Item location:Bethesda, MD, United States
Ships to:Worldwide
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Item specifics - Nonfiction Books
Author: Michael T. BosworthPublisher: McGraw-Hill
Edition Description: IllustratedISBN-10: 0786303158
Subject: Business & EconomicsISBN-13: 9780786303151
Topic: General BusinessFormat: Hardcover
Language: EnglishPublication Year: 1994
Condition: Very GoodSpecial Attributes: --
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Detailed item info
Size
Length:239 pages
Height:9.8 in.
Width:8.0 in.
Thickness:1.0 in.
Weight:24.0 oz.

Publisher's Note
When products or services are hard to describe, intangible, have long sell cycles, or are expensive, chances are they're difficult to sell. In situations like this, conventional sales techniques not only don't help, they may in fact hinder success. Solution Selling is a process to take the guesswork out of difficult-to-sell, intangible products and services. It enables sellers to make the way they sell as big an advantage as their product or service. After reading this book, salespeople and sales managers will be able to use a well-tested model that guides them through the process of selling. No more smoke and mirrors, blind luck, or high-pressure selling. Just a step-by-step system that ensures a higher rate of success for salespeople and a higher probability that the buyer's expectations will be met.
``Solution Selling is the most comprehensive sales and sales management process available today. Mike Bosworth has the best understanding of sales process in corporate America.''Jeffrey M. Fisher, Vice President, Symix Computer Systems.

Industry reviews
``Solution Selling is an excellent vehicle to teach new salespeople critical sales skills and allow experienced salespeople to fine tune their skills. Solution Selling is the best methodology I've seen for placing emphasis on business issues rather than product.''

``Solution Selling is the most comprehensive sales and sales management process available today. Mike Bosworth has the best understanding of sales process in corporate America.''


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CONDITION
Very good condition.  One chapter has some strategic highlighting, but other than that it looks like the day I bought it.  I take good care of my books.  It's been shelved in a smoke-free, pet-free, child-free home.


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Item location: Bethesda, MD, United States
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