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Item:Inside the Magic Kingdom by Thomas K. Connellan (199...
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Inside the Magic Kingdom by Thomas K. Connellan (199...

Item condition:Acceptable
Ended:Nov 15, 200900:14:07 PST
Bid history:0 bids
Starting bid:US $1.00
Shipping:$4.00US Postal Service Media MailSee more services 

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Item number:280420716486
Item location:Soquel, California, United States
Ships to:United States
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Item specifics - Nonfiction Books
Author: Thomas K. ConnellanPublisher: Bard
ISBN-10: 1885167237Subject: Business & Economics
ISBN-13: 9781885167231Topic: General Business
Format: HardcoverLanguage: English
Publication Year: 1997Condition: Acceptable
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Synopsis
Customer loyalty is one of the hallmarks of a successful enterprise and no one engenders it better than Disney. INSIDE THE MAGIC KINGDOM examines how this global powerhouse is able to satisfy its frequent repeat customers and keep them coming back for more. Connellan, a management consultant, walks readers through some of the strategies and tactics Disney employs that other businesses can adopt to boost sales and customer retention.

Size
Length:194 pages
Height:9.3 in.
Width:5.8 in.
Thickness:0.8 in.
Weight:13.6 oz.

Publisher's Note
Now an insider takes you inside the incredible Disney service culture and presents simple, powerful concepts in a fun, memorable way.
mer Disney employees, "Inside the Magic Kingdom" discloses the secrets behind the theme park's success and explains why more than two-thirds of its 30 million guests are repeat customers.


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Item location: Soquel, California, United States
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Will usually ship within 2 business days of receiving cleared payment.
Seller charges sales tax for items shipped to: CA (9.25%).
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