Same Time, Same Station: Creating American Television, - eBay (item 370275362751 end time Nov-14-09 00:53:15 PST)


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Item specifics - Nonfiction Books

Author:	James L. Baughman	Publisher:	Johns Hopkins Univ Pr
ISBN-10:	0801879337	Subject:	Business & Economics
ISBN-13:	9780801879333	Topic:	--
Format:	Hardcover	Language:	English
Publication Year:	2007	Condition:	Brand New
Special Attributes:	--

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Detailed item info

Size
Length:	443 pages
Height:	9.3 in.
Width:	6.3 in.
Thickness:	1.5 in.
Weight:	27.2 oz.






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Same Time, Same Station: Creating American Television, 1948--1961
0801879337 New James L. Baughman The Johns Hopkins University Press 0000-00-00 35.00

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Ever wonder how American television came to be the much-derided, advertising-heavy home to reality programming, formulaic situation comedies, hapless men, and buxom, scantily clad women? Could it have been something different, focusing instead on culture, theater, and performing arts?In Same Time, Same Station, historian James L. Baughman takes readers behind the scenes of early broadcasting, examining corporate machinations that determined the future of television. Split into two camps -- those who thought TV could meet and possibly raise the expectations of wealthier, better-educated post-war consumers and those who believed success meant mimicking the products of movie houses and radio -- decision makers fought a battle of ideas that peaked in the 1950s, just as TV became a central facet of daily life for most Americans.Baughman's engagingly written account of the brief but contentious debate shows how the inner workings and outward actions of the major networks, advertisers, producers, writers, and entertainers ultimately made TV the primary forum for entertainment and information. The tale of television's founding years reveals a series of decisions that favored commercial success over cultural aspiration.


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