A reserve price is the minimum price the seller will accept. This price is hidden from bidders. To win, a bidder must have the highest bid and have met or exceeded the reserve price.
About this nonprofit: Breast Cancer Fund (BCF) identifies -- and advocates for elimination of -- the environmental and other preventable causes of the disease. Founded in 1992, BCF works from the knowledge that breast cancer is not simply a personal tragedy, but a public health priority that demands action from all.